A collaboration between Tiga and French director, Helmi,and produced by Division Paris, the official video for ‘Bugatti’ is suitably unique. Shunning a narrative in favour of an algorithmically edited series of increasingly abstract and beautifully styled tableaus, including hedonistic après ski and desk-based S&M, the video’s quick cut scenes complement the surreal and rhythmic nature of Tiga’s original music; the result demands repeat viewing and will keep semiotics fans busy for the rest of 2014 and beyond.
Featuring new remixes from Eats Everything, Amine Edge & DANCE, Life Sim, and Doorly, the original of ‘Bugatti’ is now signed to Virgin EMI. A new vocal version of ‘Bugatti’ featuring US rapper, Pusha T, with two remixes from Zed Bias (vocal and dub) that will drop soon.
‘Bugatti’ is classic Tiga, combining on point production and the wit and personality that have earned him a reputation as one of electronic music’s most colourful characters. Co-written with Jori Hulkonnen (aka Zyntherius of ‘Sunglasses at Night’ fame) at Montreal’s famous Lost Star Studios, the original was made available on the forthcoming Annie Mac Presents 2014 compilation (Released; 24th October on Virgin EMI).
Early club support on the original Turbo Recordings release came from Annie Mac, Jackmaster, 2manydj’s, Soul Clap, Dixon, Brodinski, Boys Noize, Heidi. The buzz around ‘Bugatti’ quickly spread and the track took on a life of its own, becoming an anthem across Ibiza with clubbers creating their own ‘Bugatti’ dance.
In addition to Annie Mac, key radio supporters so far include Pete Tong, B. Traits, Monki, Skream, Annie Nightingale, Toddla T, Jon James, Nick Grimshaw, Phil & Alice and Danny Howard.
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